We'll fund your digital marketing to help you grow

Our data-driven financing get's you capital in 48 hours with fees as low as 6% without credit checks or personal guarantees.

100% Secure. No Obligation or Credit Card Required.

How to get funded

1. Plug in

Authorize access to your online payment services that you run your business with, like Stripe and Shopify

2. Choose offer

We'll analyze your business metrics and provide you multiple lump sum offers to spend on marketing to grow your business

3. Use your new marketing budget

Spend your capital within our network of expertly-vetted Growth Marketers or use your own. Get more capital as you grow.

A better way to finance your growing business

Get up to 1.2X your monthly revenues

We give you a lump sum of cash upfront based on your business metrics for an agreed amount of your future revenues

No interest, just one flat fee

As an example, if you are making $10k per month, you might receive a lump sum of $10k in exchange for $11k worth of your future revenues (including a $1k fee).

Repay us based on a % of your future sales

As your business makes sales, you’ll automatically pay us back 5 to 20% of your daily sales until we're paid back in full. You can always pay us back early.

Metcalfe vs. Traditional Funding

Likely to get fundedYESNONOMAYBE
Personal Guarantee/CollateralNONOYESNO
Personal/Business Credit ChecksNOYESYESNO
Give away part of your companyNOYESNOYES
Give up control of your companyNOYESNONO
Time to funding48 hoursMonths/YearsWeeks/MonthsMonths
Cost of Capital6-10%Potentially millions in equity12-20%$30k + equity

Growth Network

Similar to a distributed incubator, Metcalfe funds your digital marketing spend and pairs your business with trusted and vetted marketers to ensure we both get maximum ROI.

Our Marketers are incentivized to keep your business growing, so that we continue to fund you, and you continue to remain their client.

Our network aligns incentives between all parties, lowers the cost and time to funding, and naturally positions us all to work towards the same outcome.

It's a Win Win Win!

Built for Growing Businesses

Metcalfe funds your business based on actual revenues instead of your personal credit score. You pay us back over time based on an agreed percentage of your future sales.

Give us a call at (844) 299-1880 (M-F 8AM - 9PM ET) or email us anytime.

A Dream Come True for Marketing Agencies

"If I had the budget, I would" - Sound familiar?

We'll fund your leads marketing budgets without them leaving your site and without taking a cut.

Get more customers through our White Label service.

"I'm obsessed with this approach! I was about to take a loan offer to fund my ecommerce business but I like this approach much better."

-Matt Sodnicar

Ecommerce store owner, IT professional, and startup podcaster

"Metcalfe's model of funding is attractive and makes a lot of sense. For startups already on the VC path, the fact that the cap table isn't affected is a major value-add."

-Jason Yashinsky

Former CTO and founding-employee at multiple Silicon Valley startups

"This is a very good idea. Introducing growing companies with marketers is a logical plan of action that should help many companies overcome their fear of marketing, prohibiting them from growing."

-Irwin Stein

Writer, speaker, issuer of over $500M in securities

Crowdfunding and securities expert, attorney for 40 years

Put your growth mindset to work

Get funded, market, and grow

Metcalfe + Startups

The growth partner to rule them all

Funding for the 99%

You don't need to be a unicorn to get funded by us. Since we fund based on revenues instead of equity, you can be a horse, donkey, or even a zebra. We don't fund pigmy's though, sorry.

The minimum criteria to be eligible for funding is:
Minimum of six months in business.Minimum of $10,000 in monthly revenues.Your business is based in the United States.

A new investment structure to align incentives properly

Metcalfe's Structuralized Revenue Purchase (SRP) is an agreement where your business sells its future revenues to our funders without the need for collateral or equity.

Every day, a small fixed percentage of your daily revenues will automatically be withdrawn from your bank account. Somedays you'll pay more and some days less, depending on how many sales you made that day.

The SRP is designed to flow with the ups and downs of your business instead of forcing you to make fixed loan payments or reaching insane equity valuations.

Experienced funders

Our funders are established small business financiers and startup investors who have financed emerging growth companies across many industries.

Some of the funders we work with have relationships with banks and other pools of private equity money.

Unbeatable terms

Unlike a loan, there is no interest rate or penalty for paying back our funder ahead of schedule. In fact, the faster you do, the sooner you'll be eligible for more funding.

Compared to the terms you'd have to negotiate with equity investors and banks, Metcalfe's funders will never ask for board seats and don't require you to put up your house as collateral to get funding.

Cap-table friendly

Since our SRP investment structure is not based on equity, Metcalfe is an excellent way to boost your business to reach your next milestone or funding round.

Instead of financing your company internally, utilize our fast and convenient funding process to get the money you need and get back to doing what you do best: being a leader and running your business.

"I'm obsessed with this approach! I was about to take a loan offer to fund my ecommerce business but I like this approach much better."

-Matt Sodnicar

Ecommerce store owner, IT professional, and startup podcaster

"Metcalfe's model of funding is unique and makes a lot of sense. For startups already on the VC path, the fact that the cap table isn't affected is a major value-add."

-Jason Yashinsky

Former CTO and founding-employee at multiple Silicon Valley startups

"This is a very good idea. Introducing growing companies with marketers is a logical plan of action that should help many companies overcome their fear of marketing, prohibiting them from growing."

-Irwin Stein

Writer, speaker, issuer of over $500M in securities

Crowdfunding and securities expert, attorney for 40 years

Growth marketers at your call

When we fund you, we want to help you spend your money with expert marketers who can help you immediately grow your business. That's why we strategically match you with perfect marketers in our network who specialize in your specific marketing needs in your industry.

Our network of marketers have worked with hundreds of companies, including Microsoft, twitter, reddit, in addition to e-commerce successes like Chubbies and The Friendly Buttler.

Metcalfe + Agencies

An innovative way to get more customers

Quality leads sent to your agency

When your agency is in our network, we send newly funded clients to you based on your ideal customer profile.

Every lead we send you will have an appropriate budget, be in a relevant industry, and have the exact marketing needs that your agency specializes in.

Metcalfe's White Label service

Our White Label service empowers your agency to offer our financing services directly on your site with our suite of embeddable lead-generating tools.

By providing our funding services to your clients, you can immediately acquire and retain more clients, making your agency more successful than its ever been.

A suite of tools to generate more leads for your agency


Our nifty Announcement anchors itself in the bottom corner of your website on specific pages you set or on all pages. When clicked, it directs the visitor to a URL of your choosing.

The text and image can be customized, ensuring it matches the theme and tone of your existing site.


Our minimalistic Form can be embedded directly into a page or invoked when a visitor clicks a button or link.

The Form is a simple but effective tool to hook visitors on your site. When a visitor submits a response, you will receive an email notification.

The form can be branded to fit in with your existing site to ensure maximum lead-generation.

Go live in minutes

Embed elements

Copy and paste just a few lines of code on your site to display the announcement and/or form.

Generate leads

Market our financing services to your clients. Drive traffic to your site and capture leads.

Qualify leads using our simple criteria.


Metcalfe doesn't take a cut of any leads you send us. Once their funded, we will send them right back to you.

Marketing ideas to get you started

Use our services as a great hook to get a conversation startedWork our services into your own pitchIncorporate our services into some of your own marketing efforts or dedicated landing pageIntroduce us as your growth marketing funding partnerConduct a webinar or podcast, and invite us to be part of that webinar where we discuss the realities of growth challenges related to funding, and businesses holding off on doing needed marketing because of a lack of funding

"We get many leads that tell us they want to work with us but can't afford our services. They are either cash-strapped or in-between rounds. This is an awesome way to ensure those deals aren't left on the table."

-Justin Ellery

Startup Advisor and Growth Marketing Expert

"This all makes so much sense. I'm adding Metcalfe to our site and pitch deck. Thank you!"

-BeCurious Co

A full stack, infinitely curious, risk taking, creative design hub

"I'm building my custom landing page with your form on it. I can't wait to offer this service to my clients."

-Chad Holland

I help ☁ SaaS startups w/ demand generation, brand awareness, lead generation, and acquiring new customers at an A+ ROI

Join our growing Agency Network

Our Agency Network is designed to get you more customers: we send you qualified leads and also enable you to offer our financing services to your clients with easy lead-generation tools.

Call or email us now to cover the following and join our Agency Network:
your agency's core competencies and ideal customerinformation on how Metcalfe works with your agencyhow to get your embeddable lead-gen tools

Our Story

We're growing businesses in a new way.

Our premise for founding Metcalfe is simple: a better way to grow businesses. Through our research, we discovered that traditional financing methods haven't evolved much over the past couple of decades and their business models haven't adapted to the funding needs of modern businesses well. Everything is still the same: VCs fund in exchange for equity, Banks fund based on collateral, and Crowdfunding... well, crowdfunding is for donations and ICOs. Given that VCs turn down 99% of businesses and banks see innovation as risk instead of opportunity, this has created an immense problem for business owners of all sizes who need capital to grow their business. That's why we created Metcalfe.

Metcalfe relies on a new business model which enables your business to get funded without having to worry about giving up control of your company, spending time pitching or fundraising, or having to pay fixed loan payments and collateral. Our funders also don't have to worry about your business becoming the next Uber or Facebook in order for us all to make money. Our funding options are straightforward and offer founder-friendly terms that are uniquely suited to your business. You likely won't find these terms anywhere else but here. Our entire process is streamlined by focusing on your business data, instead of relying on months of due diligence and your credit score.

If you are ready to grow your online business with a transparent growth partner who appreciates your time and funding needs, you've come to the right place.

Thank you,

Mitch Kessler
Founder @ Metcalfe

Mitch Kessler


Prolific researcher, learner, systematic problem solver, and entrepreneur. Started three online business and one brick and mortar business ($400k in MRR) in the last 10 years.

Seth Hammac

Advisor: Agencies and Platform

Senior Account Executive, former Head of Platforms Pre-Sales at Google

Jason Yashinsky

Advisor: Engineering

Involved in professional software development life cycle process since 1993. Involved in Internet startups since 1999.

Nick Sawinyh

Advisor: Marketing and Product

Over 12 years of experience working in digital marketing and product management.

About your Business

For internal use only. This will not affect your credit. No fee or obligation.

Thank you!

Believe it or not, that's all we need from you right now. We'll be in touch via email in a jiffy, then a quick phone call after that. In fact, maybe you should head over to your inbox right now so you know what to expect next... Thank you! :)

P.S. Don't forget to check your SPAM and please whitelist us or add us to your contact list. It's very important that all our correspondence is received in a timely manner.

Metcalfe Network

Marketing Agencies, Consultants, and Tool Providers

Marketing Agencies


Go Fish Digital


SL Development

Directive Consulting

Running an online business?

We'll fund your digital marketing to help you grow.



Website Terms of Use

Version 1.0

The Metcalfe website located at https://metcalfe.fund is a copyrighted work belonging to Metcalfe. Certain features of the Site may be subject to additional guidelines, terms, or rules, which will be posted on the Site in connection with such features.

All such additional terms, guidelines, and rules are incorporated by reference into these Terms.

These Terms of Use described the legally binding terms and conditions that oversee your use of the Site. BY LOGGING INTO THE SITE, YOU ARE BEING COMPLIANT THAT THESE TERMS and you represent that you have the authority and capacity to enter into these Terms. YOU SHOULD BE AT LEAST 18 YEARS OF AGE TO ACCESS THE SITE. IF YOU DISAGREE WITH ALL OF THE PROVISION OF THESE TERMS, DO NOT LOG INTO AND/OR USE THE SITE.

These terms require the use of arbitration Section 10.2 on an individual basis to resolve disputes and also limit the remedies available to you in the event of a dispute. These Terms of Use were created with the help of the Terms Of Use Generator.

Access to the Site

Subject to these Terms. Company grants you a non-transferable, non-exclusive, revocable, limited license to access the Site solely for your own personal, noncommercial use.

Certain Restrictions. The rights approved to you in these Terms are subject to the following restrictions: (a) you shall not sell, rent, lease, transfer, assign, distribute, host, or otherwise commercially exploit the Site; (b) you shall not change, make derivative works of, disassemble, reverse compile or reverse engineer any part of the Site; (c) you shall not access the Site in order to build a similar or competitive website; and (d) except as expressly stated herein, no part of the Site may be copied, reproduced, distributed, republished, downloaded, displayed, posted or transmitted in any form or by any means unless otherwise indicated, any future release, update, or other addition to functionality of the Site shall be subject to these Terms.  All copyright and other proprietary notices on the Site must be retained on all copies thereof.

Company reserves the right to change, suspend, or cease the Site with or without notice to you.  You approved that Company will not be held liable to you or any third-party for any change, interruption, or termination of the Site or any part.

No Support or Maintenance. You agree that Company will have no obligation to provide you with any support in connection with the Site.

Excluding any User Content that you may provide, you are aware that all the intellectual property rights, including copyrights, patents, trademarks, and trade secrets, in the Site and its content are owned by Company or Company’s suppliers. Note that these Terms and access to the Site do not give you any rights, title or interest in or to any intellectual property rights, except for the limited access rights expressed in Section 2.1. Company and its suppliers reserve all rights not granted in these Terms.

Third-Party Links & Ads; Other Users

Third-Party Links & Ads. The Site may contain links to third-party websites and services, and/or display advertisements for third-parties.  Such Third-Party Links & Ads are not under the control of Company, and Company is not responsible for any Third-Party Links & Ads.  Company provides access to these Third-Party Links & Ads only as a convenience to you, and does not review, approve, monitor, endorse, warrant, or make any representations with respect to Third-Party Links & Ads.  You use all Third-Party Links & Ads at your own risk, and should apply a suitable level of caution and discretion in doing so. When you click on any of the Third-Party Links & Ads, the applicable third party’s terms and policies apply, including the third party’s privacy and data gathering practices.

Other Users. Each Site user is solely responsible for any and all of its own User Content.  Because we do not control User Content, you acknowledge and agree that we are not responsible for any User Content, whether provided by you or by others.  You agree that Company will not be responsible for any loss or damage incurred as the result of any such interactions.  If there is a dispute between you and any Site user, we are under no obligation to become involved.

You hereby release and forever discharge the Company and our officers, employees, agents, successors, and assigns from, and hereby waive and relinquish, each and every past, present and future dispute, claim, controversy, demand, right, obligation, liability, action and cause of action of every kind and nature, that has arisen or arises directly or indirectly out of, or that relates directly or indirectly to, the Site. If you are a California resident, you hereby waive California civil code section 1542 in connection with the foregoing, which states: "a general release does not extend to claims which the creditor does not know or suspect to exist in his or her favor at the time of executing the release, which if known by him or her must have materially affected his or her settlement with the debtor."


The site is provided on an "as-is" and "as available" basis, and company and our suppliers expressly disclaim any and all warranties and conditions of any kind, whether express, implied, or statutory, including all warranties or conditions of merchantability, fitness for a particular purpose, title, quiet enjoyment, accuracy, or non-infringement.  We and our suppliers make not guarantee that the site will meet your requirements, will be available on an uninterrupted, timely, secure, or error-free basis, or will be accurate, reliable, free of viruses or other harmful code, complete, legal, or safe.  If applicable law requires any warranties with respect to the site, all such warranties are limited in duration to ninety (90) days from the date of first use.

Some jurisdictions do not allow the exclusion of implied warranties, so the above exclusion may not apply to you.  Some jurisdictions do not allow limitations on how long an implied warranty lasts, so the above limitation may not apply to you.

Limitation on Liability

To the maximum extent permitted by law, in no event shall company or our suppliers be liable to you or any third-party for any lost profits, lost data, costs of procurement of substitute products, or any indirect, consequential, exemplary, incidental, special or punitive damages arising from or relating to these terms or your use of, or incapability to use the site even if company has been advised of the possibility of such damages.  Access to and use of the site is at your own discretion and risk, and you will be solely responsible for any damage to your device or computer system, or loss of data resulting therefrom.

To the maximum extent permitted by law, notwithstanding anything to the contrary contained herein, our liability to you for any damages arising from or related to this agreement, will at all times be limited to a maximum of fifty U.S. dollars (u.s. $50). The existence of more than one claim will not enlarge this limit.  You agree that our suppliers will have no liability of any kind arising from or relating to this agreement.

Some jurisdictions do not allow the limitation or exclusion of liability for incidental or consequential damages, so the above limitation or exclusion may not apply to you.

Term and Termination. Subject to this Section, these Terms will remain in full force and effect while you use the Site.  We may suspend or terminate your rights to use the Site at any time for any reason at our sole discretion, including for any use of the Site in violation of these Terms.  Upon termination of your rights under these Terms, your Account and right to access and use the Site will terminate immediately.  You understand that any termination of your Account may involve deletion of your User Content associated with your Account from our live databases.  Company will not have any liability whatsoever to you for any termination of your rights under these Terms.  Even after your rights under these Terms are terminated, the following provisions of these Terms will remain in effect: Sections 2 through 2.5, Section 3 and Sections 4 through 10.

Copyright Policy.

Company respects the intellectual property of others and asks that users of our Site do the same.  In connection with our Site, we have adopted and implemented a policy respecting copyright law that provides for the removal of any infringing materials and for the termination of users of our online Site who are repeated infringers of intellectual property rights, including copyrights.  If you believe that one of our users is, through the use of our Site, unlawfully infringing the copyright(s) in a work, and wish to have the allegedly infringing material removed, the following information in the form of a written notification (pursuant to 17 U.S.C. § 512(c)) must be provided to our designated Copyright Agent:

  • your physical or electronic signature;
  • identification of the copyrighted work(s) that you claim to have been infringed;
  • identification of the material on our services that you claim is infringing and that you request us to remove;
  • sufficient information to permit us to locate such material;
  • your address, telephone number, and e-mail address;
  • a statement that you have a good faith belief that use of the objectionable material is not authorized by the copyright owner, its agent, or under the law; and
  • a statement that the information in the notification is accurate, and under penalty of perjury, that you are either the owner of the copyright that has allegedly been infringed or that you are authorized to act on behalf of the copyright owner.

Please note that, pursuant to 17 U.S.C. § 512(f), any misrepresentation of material fact in a written notification automatically subjects the complaining party to liability for any damages, costs and attorney’s fees incurred by us in connection with the written notification and allegation of copyright infringement.


These Terms are subject to occasional revision, and if we make any substantial changes, we may notify you by sending you an e-mail to the last e-mail address you provided to us and/or by prominently posting notice of the changes on our Site.  You are responsible for providing us with your most current e-mail address.  In the event that the last e-mail address that you have provided us is not valid our dispatch of the e-mail containing such notice will nonetheless constitute effective notice of the changes described in the notice.  Any changes to these Terms will be effective upon the earliest of thirty (30) calendar days following our dispatch of an e-mail notice to you or thirty (30) calendar days following our posting of notice of the changes on our Site.  These changes will be effective immediately for new users of our Site.  Continued use of our Site following notice of such changes shall indicate your acknowledgement of such changes and agreement to be bound by the terms and conditions of such changes. Dispute Resolution. Please read this Arbitration Agreement carefully. It is part of your contract with Company and affects your rights.  It contains procedures for MANDATORY BINDING ARBITRATION AND A CLASS ACTION WAIVER.

Applicability of Arbitration Agreement. All claims and disputes in connection with the Terms or the use of any product or service provided by the Company that cannot be resolved informally or in small claims court shall be resolved by binding arbitration on an individual basis under the terms of this Arbitration Agreement.  Unless otherwise agreed to, all arbitration proceedings shall be held in English.  This Arbitration Agreement applies to you and the Company, and to any subsidiaries, affiliates, agents, employees, predecessors in interest, successors, and assigns, as well as all authorized or unauthorized users or beneficiaries of services or goods provided under the Terms.

Notice Requirement and Informal Dispute Resolution. Before either party may seek arbitration, the party must first send to the other party a written Notice of Dispute describing the nature and basis of the claim or dispute, and the requested relief.  A Notice to the Company should be sent to: 907 7th St, Santa Monica CA 90403. After the Notice is received, you and the Company may attempt to resolve the claim or dispute informally.  If you and the Company do not resolve the claim or dispute within thirty (30) days after the Notice is received, either party may begin an arbitration proceeding.  The amount of any settlement offer made by any party may not be disclosed to the arbitrator until after the arbitrator has determined the amount of the award to which either party is entitled.

Arbitration Rules. Arbitration shall be initiated through the American Arbitration Association, an established alternative dispute resolution provider that offers arbitration as set forth in this section.  If AAA is not available to arbitrate, the parties shall agree to select an alternative ADR Provider.  The rules of the ADR Provider shall govern all aspects of the arbitration except to the extent such rules are in conflict with the Terms.  The AAA Consumer Arbitration Rules governing the arbitration are available online at adr.org or by calling the AAA at 1-800-778-7879.  The arbitration shall be conducted by a single, neutral arbitrator.  Any claims or disputes where the total amount of the award sought is less than Ten Thousand U.S. Dollars (US $10,000.00) may be resolved through binding non-appearance-based arbitration, at the option of the party seeking relief.  For claims or disputes where the total amount of the award sought is Ten Thousand U.S. Dollars (US $10,000.00) or more, the right to a hearing will be determined by the Arbitration Rules.  Any hearing will be held in a location within 100 miles of your residence, unless you reside outside of the United States, and unless the parties agree otherwise.  If you reside outside of the U.S., the arbitrator shall give the parties reasonable notice of the date, time and place of any oral hearings. Any judgment on the award rendered by the arbitrator may be entered in any court of competent jurisdiction.  If the arbitrator grants you an award that is greater than the last settlement offer that the Company made to you prior to the initiation of arbitration, the Company will pay you the greater of the award or $2,500.00.  Each party shall bear its own costs and disbursements arising out of the arbitration and shall pay an equal share of the fees and costs of the ADR Provider.

Additional Rules for Non-Appearance Based Arbitration. If non-appearance based arbitration is elected, the arbitration shall be conducted by telephone, online and/or based solely on written submissions; the specific manner shall be chosen by the party initiating the arbitration.  The arbitration shall not involve any personal appearance by the parties or witnesses unless otherwise agreed by the parties.

Time Limits. If you or the Company pursues arbitration, the arbitration action must be initiated and/or demanded within the statute of limitations and within any deadline imposed under the AAA Rules for the pertinent claim.

Authority of Arbitrator. If arbitration is initiated, the arbitrator will decide the rights and liabilities of you and the Company, and the dispute will not be consolidated with any other matters or joined with any other cases or parties.  Privacy Policy: https://app.termly.io/document/privacy-policy/60a6981c-8918-43f1-b35b-6cf318174582